The Community Service Society of New York

CSS is one of New York's longest-standing nonprofits, working at the intersection of research, direct services, and advocacy to expand opportunity for low-income New Yorkers. Its programs span healthcare access, affordable housing, economic security, legal advocacy, workforce development, reentry initiatives, youth policy, and volunteer mobilization. Its audiences range from individuals navigating public benefits to social services professionals seeking training to policymakers reading research.​

Sub-brand identities developed for CSS programs and initiatives, each built to serve distinct audiences while maintaining coherence within the broader organizational identity.

Multichannel campaign creative designed around specific audience objectives, spanning digital advertising, out-of-home, motion, email, and social.

Editorial and policy publication design across reports, briefs, and surveys, built for clarity, accessibility, and consistent brand expression.